Former Big Brother Naija Season 7 winner, Phyna, has revealed why she no longer encourages people to audition for the reality TV show.
Speaking candidly, she explained that while BBNaija can bring temporary fame, the popularity enjoyed by housemates rarely lasts once they leave, as the same fan base follows each season without bringing fresh attention.
Phyna noted that the show has lost some of its credibility compared to earlier editions. She explained that many assume life after the house guarantees wealth and recognition, but the reality is often very different.
Behind the glamour, several ex-housemates quietly struggle to maintain relevance and financial stability despite their public image.
Her comments have reignited debates about the pressures of reality TV stardom, highlighting the need for prospective contestants to understand the challenges beyond the excitement and media attention of the show.
